DAN AND LINCOLN MARKHAM INTERVIEW – CVX LIVE 2016

Dan and Lincoln Markham from What’sInside stopped by to give a bit of advice to creators wanting to work with brands, and well as their experience in working with BEN


The Father and Son Duo took a moment to stop by and answer a few questions on camera while at CVX.

Dan opened up by talking about how important it is as a creator to under promise and over deliver when working with brands. He talked about how giving a little with brands right at the beginning can really pay off over the long term.

From the brand perspective, Dan Also talked about how giving infleuncers the space they need to create good content is key for genuine branded content. He went on to explain how positive his experience has been in working with BEN, he said he really enjoys how BEN understands how to give freedom to creators helping them make great content for they brands that represent.