While the forum for watching music videos has evolved considerably since MTV’s debut in 1981, audience demand for music video content has never been higher. In 2019, audiences collectively watched over 400 billion on-demand video streams, up 41% from 2018 [*Source: Nielsen]. In the wake of COVID-related stay-at-home orders, video viewership has climbed even higher,[...] Learn More
Read More
Welcome to our hub for everything you need to know about BEN’s involvement in Cannes Lions 2019. WHO, WHAT, WHEN & WHERE Aside from the festival itself, we’re involved in a number of different events over the course of the week including The Drum Arms, Brand Innovators, and RTL Adconnect. Explore our schedule below to[...] Learn More
Read More
In the spirit of providing our producing partners the resources they need, BEN has established a seasoned music supervision team as part of a new offering for producers.
Read More
‘Creative Disruption’ to Discuss Converging Worlds of Advertising, Entertainment and Data
Read More
Growth Accompanied by Client Wins and Advancement of AI offerings
Read More
The BEN business had its highest-grossing fourth quarter yet, with revenue up 72 percent compared to Q4 2017 and YOY revenue up 52%.
Read More
What does this mean for brands? We recap our panel at CES that was originally featured in Campaign US.
Read More
Artificial Intelligence (AI) has been on the tongues of marketers for years, but many are unsure how to use the tech when it comes to influencer campaigns.
Read More
BEN has built industry-tailored neural networks to help brands improve the success of campaigns across premium influencer, streaming, TV, and film content.
Read More
With audiences harder than ever to reach through traditional advertising, marketers are turning to brand integration as a way to break through the clutter during the all-important holiday season. Brand integration in film, television and, increasingly, influencer channels present robust opportunities for marketers to reach audiences by leveraging a behavior consumer often indulge in over[...] Learn More
Read More
Branded Entertainment Network’s Stephanie Dade explains how producers can take full advantage of brand partnerships without compromising their creativity.
Read More
Branded Entertainment Network announced today that the company is continuing its record-breaking year with April-June 2018 being its highest grossing quarter in BEN Group’s history.
Read More