Branded Entertainment Network | News & Insights - Page 2 of 16

By BEN Product Placement Team 05/25/2021

The Buzz: Upfronts 2021

The 2021 Upfronts saw major broadcast networks introduce themselves as streaming companies and beckoned brands to adjust advertising strategies in the face of a transition to streaming.

By BEN Media, Insights and Marketing Team 05/19/2021

Product placement offers apps nearly endless opportunities to be used in real-life situations that drive narratives, create moments and star alongside the characters themselves as they navigate through their stories.

By BEN Product Placement Team 05/11/2021

The Buzz: IAB NewFronts 2021

Major players and networks from the digital media world presented to media buyers at the 2021 IAB NewFronts. Get the highlights and brand implications from 'The Buzz.'

05/06/2021

Stepping Into TV & Film (In the U.K.)

Here's a list of eateries and attractions in the U.K. that you can support while also feeling like you've stepped onto a film or TV set.

By BEN Content and Integration Team 05/06/2021

What to Watch During Asian American & Pacific Islander Heritage Month

Check out some of our favorite works by AAPI creators, actors, and musicians as we celebrate Asian American & Pacific Islander Heritage Month.

By The BEN Team 04/29/2021

BEN Group Begins 2021 with Record-Breaking Revenue and Bookings, Expanded Leadership Team, and New AI Developments

BEN Group achieved record revenue and client expansion, appointed several executives to critical leadership roles, and innovated technology developments to further expand its suite of proprietary AI tools.

By BEN Product Placement Team 04/27/2021

The Buzz: Oscars 2021 Edition

The 2021 Oscars proved to be a celebration of diverse content and characters that honored stories led by diverse production teams.

By BEN Media, Insights, and Marketing Team 04/20/2021

Television Copes with Covid

Television’s mission to meet the moment was vital as the demand for content of all types surged out of physical and emotional necessity. Some new habits are here to stay.